<P>Market downturn, competitive pressures blowing, the current flooring industry has entered the integration of the survival of the fittest,composit decking for basement ideas many floor companies will face life and death choices. Dilemma, who can win the hearts of consumers, who will be able to take the lead in turning. For this point, the floor business must have a clear understanding, in the promotion of channels, brand communication, product sales and other aspects of the implementation of "consumer-centric."</P>
<P>At present, the whole era is in the information age, each consumer has become the sender of information, but also the recipient of information. Every consumer has microblogging, each consumer has WeChat. The consumer with a product, will be published in his microblogging or WeChat friends circle, as you are satisfied with a restaurant food, you will take pictures before meals,tropical composite wood decking food disinfection, and then send a WeChat friends circle, consumption The present is also such behavior.</P>
<P>For the floor business, the floor consumers are the same, the floor sellers as long as touched the consumer, consumers will be in his microblogging and WeChat and other friends circle, for businesses to do free spread. Or he participated in the promotion, or he was touched by the brand story, or he was very satisfied with the product, or he felt the product is very interesting,vinyl siding cost for a 2000 square foot home in short, the floor business to give him a reason to share. Therefore, the flooring business in the actual development process, whether it is strategic planning or marketing, must follow the needs of consumers, so that can be targeted to develop, and then homeopathic success.</P>