et This condition, in fact, the best in the consumer's heart is to try it out, that is, to allow consumers to experience the feeling of floor to shop at home, I feel the order will buy, Fulin floor in the value of consumer innovation But also into the two directions, the first is the product features innovative, more environmentally friendly products, more fashionable, more powerful, the other is the establishment of experience in the terminal Museum, the establishment of living room, study, bedroom, children room and other physical environment, So that consumers under the experience to enhance value. The current popular international brand Apple to use the most vividly in the world to build experience museum, so that consumers experience before buying products to bring a sense of technology, fashion sense, and then buy. Industry source supply chain extends the direction of the current environment, many industries began to focus on integrated business model, from production, supply, marketing to brand, marketing, services, all from the overall competitiveness of speaking, this will accumulate enough for the e
nterprise Of the competitive advantage, but requires a very large amount of money to maintain, there is sufficient business volume, it is also the reason the whole enterprise began to split the entire value chain, extending from its own direction. Many flooring companies in the production, brand, service, sales are involved, but the wood floor of this resource products speaking, the source of timber supply is very important, the situation of money out of stock often appear, for market sales in terms of this Is very dangerous, to a certain extent, the price of the material will determine the back of the market sales. Fulin flooring industry in the source is relatively weak, has been through the import of timber to maintain, but in 2008, the Fulin flooring and foreign timber suppliers to continue to establish long-term supply relationship, which in a way that Is the basis for industrial extension, and later established their own in Guangzhou, timber trading market, building materials Expo Center, which are pulled up with the source of the relationship between the current Fulin timber trading market, more than 100 suppliers, all timber from the world Local, the future will also work with foreign suppliers of timber to establish cooperative alliances, even directly to the wood flooring ind
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